In our second Back 2 Basics webinar series, we explore the fundamentals of the phone call experience and tips for improving your call-booking performance

Since its inception in 1967, the Consumer Confidence Index (CCI) has functioned as a vital economic indicator, providing economists, businesses, and marketers with valuable in...

It can be confusing when two similar-sounding metrics are different things—Confidence and Sentiment. Headlines in March reported a lower Consumer Confidence while others repor...

Get ready to crank up the AC! This year, summer is arriving earlier than usual, and it could potentially bring the hottest temperatures ever recorded!

The Conference Board Consumer Confidence Index® was 104.7 (1985=100) in March, essentially unchanged to slightly down from a downwardly revised 104.8 in February. Read more ab...

The dispatcher at All Comfort Services in Madison, Wisconsin says Dispatch Pro, one of ServiceTitan’s AI based software solutions, has been a game changer. She went from stres...

Social media marketing strategies and connecting with your target audience might be out of your comfort zone, but to thrive in the increasingly competitive HVAC landscape, you...

This article answers the main questions about electrical business valuation, outlining the main factors influencing business valuations and providing tips to consider before s...

As the age profile of electrician customer bases changes to Millennials and Gen Z, electrical contractors must adapt. These customers are tech-savvy and accustomed to email m...

Trio Heating and Air in San Jose was established by the Katz brothers in the spring of 2021. In a matter of two years the revenue jumped from $300,000 to $10 million. The brot...